Online Contributions

Raise more money, win more campaigns.

It goes without saying, but we're big fans of helping Democrats raise more money. Campaigns have a lot on their plates - so the worry of testing and optimizing their online contribution pages should be left to us. At NGP VAN, we're optimization nerds - down to the tiniest detail - so your contribution pages are equipped to raise more money, gain more supporters, and generate more excitement about your race.

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  • Get Up and Running Quickly

    Over the past 18 years, we’ve helped thousands of candidates launch their campaigns. We understand that getting your online contributions up and running quickly is essential to your campaign’s success. Our team of experts and partner, DirectConnect, will guide your team through the process to ensure that you are up and running as soon as possible.

  • One-Click Contributions

    With one-click contributions, donors can make a contribution to your campaign with a single click, dramatically increasing the likeliness that they will give to your campaign. FastAction allows activists and donors to store their contact information and payment preferences across the entire NGP VAN network for one-click action taking.

  • Multi-Step Contribution Forms

    Implement fundraising best practices through our multi-step contribution forms, shown to increase conversion rates by 40%. Single page contribution forms are also available and are highly customizable to give you the look and feel you want.

  • Network Effect

    Tap into our massive activist network, leveraging over 18 million Action Profiles in the NGP VAN network. 33% of our Online Contribution forms have at least one field pre-filled due to previous action taken within our network, giving clients a 3.5 boost in their conversion rates.

  • Secondary Ask

    People who have taken action are more likely to take more action – use this to your fundraising advantage by turning a new email subscriber or volunteer sign-up into a donor with secondary ask. Built-in best practices, like using information they’ve given on a previous form (e.g. credit card or address), helps to prevent drop-off.​

  • Progress Bars

    Create a sense of urgency around your online fundraising campaigns by using a customizable Progress Bar. Set a target goal amount with a deadline that rallies and informs supporters of how close they are to meeting your goal.​

  • Easy To Use

    NGP's Online Contributions makes creating beautiful contribution forms easy for users of all expertise levels. Easily customize the look and feel by uploading your banner or a custom CSS file, or for more advanced users, embed it on your own website with just one line of javascript and one line of HTML. Additionally, get the white glove treatment by having NGP VAN's designers customize the forms' look and feel for your organization specifically.

  • Avoid Donor Drop-Off

    Slow page loading speed on contribution forms = lost money and opportunity. Boost fundraising potential by using NGP’s online contribution pages, optimized to load fast and minimize donor drop-off.

  • Mobile Optimized

    All Online Contribution forms are mobile optimized out-of-the-box, providing activists a seamless experience and automatically adapt to be displayed on any device. More and more donors are visiting online contribution forms from smart phones and tablets. If your contribution forms aren’t mobile optimized, this means less money for your campaign.​

  • Track Performance

    Whether you need a quick snapshot of online dollars raised or a highly-customized report to understand your ROI for an online ad program, NGP’s robust online activity reporting provides you the right data - in the right format - with little effort on your part.

  • Unlimited & Customizable

    Create as many online pages as you like and customize each page to be exactly what you want. Users have a high level of control during the page creation process - add custom fields, control the look and feel, or adjust ask amounts.

  • Low Processing Fees

    NGP VAN has the lowest credit card processing fees in the industry, allowing you to keep more of the funds you raise. Because of the large volume of transactions we process, we’re able to negotiate incredibly competitive rates starting at just 1.9%.